LinkedIn dips its toes into live video broadcasting
LinkedIn this week is launching back up for alive video, according to a report by TechCrunch. The offering will initially be available as part of an invite-only beta in the U.S., and comes 17 months after the Microsoft-owned networking service launched support for video in 2022.
Called LinkedIn Live, the service will let those with access to it broadcast a alive feed to either specific groups or anyone on LinkedIn, TechCrunch says. While LinkedIn Alive is in beta, only a select group of invitees will accept access to alive streaming, though the study notes that LinkedIn plans to open a sign-up page for others who may want to try it out alee of launch.
Every bit for content, LinkedIn is looking to play host to "conferences, product announcements, Q&As and other events led by influencers and mentors," TechCrunch says. Earnings calls, awards ceremonies, and more are said to exist on the docket as well.
In relation to other social media giants, LinkedIn is relatively tardily to the party when information technology comes to adding back up for alive video. Even so, the professional nature of the network opens it upwards to a different marketplace of alive events and feeds than the Twitters and Facebooks of the world. Add together to that the popularity of video on LinkedIn – video is the fastest growing format on the platform, according to LinkedIn's Managing director of Product Management, Pete Davies – and information technology's no mystery why the visitor is looking toward live video.
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Source: https://www.windowscentral.com/linkedin-dips-its-toes-live-video-broadcasting
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